Why We Need MUSICALS
Musical theatre is an expensive, high-risk
venture. It can also be economical with minimal risk of financial
loss. We all like a grand show, but how many members of the general
public can afford to buy tickets to a grand event every week? Musical
theatre can provide a weekly fix of intimacy, friendship and compassion
to audiences through words and music alone. Musicals dont
need fancy sets and costumes to make them enjoyable. What they do
need is to be seen and heard in a darkened room filled with people
sensing that they are about to share an exciting journey together
for the next 60...90...120 minutes.
Australian musical theatre
can not afford to rely solely on the courage (and sometimes folly)
of the high risk-taking producers or the generosity of one-off grants.
It is time that an independent organisation existed to carry on
the work of building and maintaining the infrastructure of the Australian
musical theatre industry. MUSICALS AUSTRALIA is that organisation.
The political wrangling
taking place in the City of Stonnington (Melbourne, Australia) over
the running of Chapel Off Chapel is case in point. Nancy Cato, long
time business and artistic manager of Chapel Off Chapel has been
stood down pending a restructure of administration. Nancy took Chapel
Off Chapel from obscurity to the forefront of Australian musical,
cabaret and dramatic theatre activity. Combining her passion for
theatre with a common-sense business approach Ms Cato has achieved
the impossible in theatre: large audiences and low ticket prices.
Exposure is the ultimate achievement in theatre today, not profit.
Performing artists need some place to practise their art on a regular
basis. Nancy Cato provides that opportunity at Chapel Off Chapel.
The sad news is that it may no longer be possible for Nancy to offer
such opportunities as easily if the City of Stonnigtons plans
to restructure the administration of Chapel Off Chapel are approved.
The sound foundation for musical theatre excellence that Nancy Cato
has established could all be for naught.
This makes the work of MUSICALS
AUSTRALIA timely. MUSICALS AUSTRALIA operates as an independent
non-profit organisation. MUSICALS AUSTRALIA is accountable to its
audience, not local councils.
MUSICALS AUSTRALIA is seeking
financial support from the private sector (businesses, corporations,
philanthropists and the general public) to underwrite musical theatre
projects that will increase familiarity and awareness of musical
theatre repertoire and performers for the general public. MUSICALS
AUSTRALIA showcases the talent of Australian musical theatre actors,
singers, composers, writers, small production companies and collaborations
with overseas artists. MUSICALS AUSTRALIA is the means to getting,
On with the show!.
You can make it happen.
Support MUSICALS AUSTRALIA today.
and philanthropists can contact me at email@example.com
General public support through membership can be made
by closing this window and clicking on the Stage Door button in
the main navigation.
See you at the theatre